

FEARLESS GROWTH, COURAGEOUS LEADERSHIP, RADICAL FOCUS ON KPIs THAT MOVE THE NEEDLE
You’ve built a £1M+ business through grit, ambition and sheer force of will. But now the pressure is heavier, the hours are longer, and scaling feels harder than it should.
You’re leading a team that expects certainty, yet inside you’re navigating stress, self‑doubt and the quiet fear of being found out. The reactions around money, mistakes or performance aren’t who you want to be—they’re symptoms of operating at your current identity ceiling.
I help founders break through that ceiling without adding more hours or stress. Through my Uncommon Results Method™, you’ll unlock fearless growth, courageous leadership and radical focus on the KPIs that actually move the business forward.
And because I’ve sat on boards, grown brands to 8‑figure exits and led commercial teams under real pressure, I know exactly how to help you step into the identity required for your next level.​​
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Clients



Uncommon Results Method™
The Uncommon Results Method™ has helped dozens of ambitious founders grow their businesses and themselves by upgrading the mindset that drives every decision.
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Built on the most powerful science and identity‑shifting tools, it accelerates your results without dwelling on limiting beliefs or stories from the past, so you can lead with confidence, pay yourself and your employees more, and learn the tools that will help you upgrade to £10M and beyond.

Graham Reed - Director and Co-owner Ice Blue Sky
Harry Nijar - Founder of Woodstock
Charlotte Graham -Cumming Founder Ice Blue Sky
Why Me?
With my uncanny intuition, kind and proven approach, I uncover your root blockers fast, and help you move forward and unlock significant growth without working more or adding stress.
Ilse Passet
Mindset Coach for Ambitious Founders
For 20+ years I had what looked like a successful marketing career, global roles, four CMO positions, Accenture, brands sold for eight figures, but inside I was anxious, depressed, and living in survival mode.
The dream of becoming a coach who could change people’s businesses and lives felt out of reach.
Upgrading my identity was the missing piece that helped me leave corporate, release the anxiety and depression, and build a life that’s abundant, successful, and peaceful.
My mission now is to help you do the same — see life through possibility, not fear, and watch your business grow.
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